Tuesday, September 27, 2016

BSKIN, Smart Skincare for the Smart Consumer, Media Launch on 22 Sept 2016

When I was invited by BSKIN and Bolt Industries to attend BSKIN media launch on 22 Sept 2016, a revolutionary skincare brand, cuts through the marketing hype to design a carefully curated range based on science, I was extremely curious to find out what the products can do for the skin.

The event started with an introduction of BSKIN.  Designed from the ground up to be the smartest, most effective skincare brand in the world, BSKIN doesn’t sell hype, hope, models or elaborate bottles. What BSKIN gives you, the consumer, is the confidence that you’re making the right choice by offering a completely unique skincare range that represents the harmony and balance of nature’s most effective anti-oxidant ingredients, acting synergistically to improve the quality of your skin. With a combined 50 years of experience working on skincare development and a total of 47 patents in stem cell, peptide, zymogen and enzyme research, BSKIN researchers and scientists were challenged to push the limits of skincare and ingredient technology.




BSKIN’s product formula base contains its proprietary 6CORE System, comprising of nature’s most effective anti-oxidant ingredients such as Vitamins C and E, coenzyme Q10 (pea phytoplacenta extract), alphalipoic acid (broccoli extract), and glutathione (asparagus extract) into its products using patented processes. Every single detail texture, fragrance, quality control, stability, efficacy, has been rigorously tested and graded in order to meet the brand’s exacting standards.

Its 6CORE System is further enhanced by the finest extracts of bee-based ingredients such as Royal Jelly, Propolis, Pollen and Honey mixed with pure natural Jeju spring water to create Bee Complex water, or “B2O”. B2O exhibited extremely interesting properties in healing, moisture control and vitality. 

It also increased the effectiveness of the active ingredients in the formulation.
Finally, each product is stacked with unique key effective and synergistic boosting ingredients designed to penetrate the epidermis layer of the skin so as to deliver maximum results.



“So many women, myself included, as well as men have been buying into the hope of getting ‘perfect skin’,” says Su-Mae Chia, Key Leader Regional Marketing of BSKIN. “But now, I have come to realise that it’s about whether my skin is balanced. We’re all going to have our good days and bad days especially with hormones, no doubt about that. But BSKIN gives me the confidence that it is doing the best for my skin no matter what and I like that reassurance.”

Su-Mae Chia, Key Leader Regional Marketing of BSkin
All the guests were treated to food and drinks from Angela May Food Chapters while we hear the presentation.


BSKIN invited real people to test out BSKIN products for a few months so that they can share with the guests on how they feel about BSKIN products.


BSKIN: Smart Skincare for the Smart Consumer 

Balanced, beautiful skin can now be a reality with homegrown skincare line, BSKIN. Designed from the ground up to be the smartest skincare brand in the world, BSKIN places the power in your hands – empowering you, the consumer with full knowledge of what goes into your skincare products. Now, you know how they work, why they work, and whether they help you get the results you want.

Developed with the following four pillars in mind – Science, Knowledge, Innovation and Nature – BSKIN helps you achieve the ultimate Balance your skin needs. Working with renowned Korean researchers, Dr. Moh from Sung University, and Dr. Jang, Chief Scientist of Microbiology at Seoul University, BSKIN power packs a 6CORE Antioxidant System, comprising of Vitamins C and E, coenzyme Q10 (pea phytoplacenta extract), B2O, alphalipoic acid (broccoli extract), and glutathione (asparagus extract), into its products using cutting-edge technology.

“BSKIN’s core system is designed based on my own personal belief – to gather nature’s most effective anti-oxidant ingredients and to combine them in such a manner that would create harmony, balance and synergy among them,” says Dr. Jang, Chief Scientist of Microbiology at Seoul University.


“Every single detail – texture, fragrance, quality control, stability, efficacy, has been rigorously tested and graded in order to meet our own exacting standards."
BSKIN’s revolutionary 6CORE Antioxidant System is further enhanced by apitherapy, or more commonly known as “bee therapy”, leveraging on its parent company HDI’s heritage and history in bee-based products. The extracts of the finest bee-based ingredients like Royal Jelly were mixed with pure natural Jeju spring water to create proprietary ingredient B Complex water, or B2O.
BSKIN consists of three lines to suit different needs – the Vita Advanced Line, White Glow Line, and Matte Black Line – and the ELVi (Energy, Light, Vibration, Iontophoresis) device. 



BSKIN Vita Advanced Line

Pollution and environmental stresses can take a toll on our skin. Combat them with the BSKIN Vita Advanced Line, a specially designed range to restore skin elasticity, halt the ageing process and ensure a hydrated and refreshed tone.


V1. Soft Bead Cleanser
Rejuvenate your tired and dull skin with this citrusy treat. A soft bead cleanser that lathers into a luxurious creamy foam, it cleanses thoroughly without drying out the skin, leaving it bright, refreshed and moisturized.


V2. Natural Balance Essence
Lightweight and alcohol-free, it effectively delivers much needed hydration to restore your skin’s natural pH balance.


V3. Intense PAF Concentrate
Power packed with vitamin C, this serum contains an unbeatable 20% concentration of stabilized L-Ascorbic Acid, and infuses the skin with proprietary PAF complex that spurs collagen production and stimulates cell repair for that youthful glow and vitality. Offering an unparalleled level of anti-oxidant protection, it is the ultimate boost for your dull, sagging skin.


V4. Active Day Cream
Quick absorbing, this active day cream delivers a proprietary mix of core ingredients for a radiant more hydrated visage. There is no underestimating the importance of SPF, and it also acts as a shield against UV exposure and environmental stresses, without being too heavy on the skin.



V5. Regenerative Night Cream
Calming, relaxing and soothing, this is all you need for a good night’s rest. Sink back and relax as this healing elixir works its magic into the deepest of layers to accelerate the skin’s regenerative process. Wake up to clear, dewy, supple and rejuvenated skin the next morning, no matter how many hours of shut-eye you’ve actually clocked! 

BSKIN White Glow Line







Welcome an incandescent visage with BSKIN’s White Glow Line that effectively evens out and brightens skin tone, while ensuring a plump and hydrated texture.


W1. Rich Bubble Cleanser
Achieve a radiant and supple visage with BSKIN’s Rich Bubble Cleanser, where it’s bubbly foam gently removes impurities and dead skin cells.


W2. Even Tone Essence
No longer do you have to deal with an inconsistent mien, with an essence that hydrates your skin, infusing it with radiance and flawless luminosity.


W3. Enriched Brightening Serum
Restore moisture to your skin with the Enriched Brightening Serum that inhibits melanin production and reduces pigmentation for a youthful and fresh visage. Step out of the house with luminous, dewy-looking skin that looks as healthy as it feels.


W4. Illuminating Day Cream
Packed with powerful active ingredients, the Illuminating Day Cream diminishes the appearance of dark spots and lifts dull, uneven skin. Instantly hydrating, it refreshes and revitalizes your face. 


W5. Refining Night Cream
This luxurious moisturizing night cream is the ultimate pampering treat while you snooze. Repairing, soothing and refining your skin throughout the night, it ensures you wake up to naturally radiant, deeply nourished and glowing skin.


BSKIN Matte Black Line

Achieving the flawless façade is simple and fuss free for men as well, with the Matte Black Line specially formulated for the unique requirements of his skin. Typically 25% thicker than that of women, the male dermis requires more potent product formulations that penetrate deeper, effectively giving his skin the TLC it needs.


M1. Energizing Carbon Wash
Energize and revitalize your skin after a long day with Energizing Carbon Wash that thoroughly cleanses pores while deeply hydrating the skin to ensure it is healthy and free from toxins.


M2. Sebum Control Gel
Control your grease production with the Sebum Control Gel that glides effortlessly onto skin without being too heavy. Absorbing excess sebum, it smooths over blemishes and fine wrinkles for a smooth, matte, shine-free look.


M3. Recharge Night Pack
Light and quick-absorbing, the Recharge Night Pack is the ultimate formula you need for well-hydrated, even toned, and youthful skin. It also protects against nick and cuts in your occasional stubble, and alleviates dry and irritated skin. 


ELVi (Energy Light Vibration Iontophoresis)




Boost the efficacy of your BSKIN range with the ELVi device, a non-invasive, safe and painless way of reducing skin ageing. Used in either the facial mode or lifting mode, it gently stimulates collagen production in the most delicate areas of the face and neck where wrinkles and sagging skin usually appear.

Beyond its innovative technology and functions, the ELVi device is also coated with valuable, anti-allergy rhodium, enhancing its durability. With a high resistance to corrosion, it provides an even distribution of heat, ensuring your fuss-free and comfortable use. Soothing and relaxing, it also provides a much- needed massage after a long day.

Facial Mode
  • Direct current with negative charge
  • 42oC heating
  • Red LED set at a frequency of 640nm
Lifting Mode
  • Saw tooth wave current
  • Multi-dimensional microvibrations
  • Red LED set at a frequency of 640nm
Specifications:
  • Weight 127g
  • Material PC, ABS, Rhodium coating Size 61 x 99 x 36 (mm)
  • Power Li-polymer, 3.7V/1,200mA Charging Power DC 5V/500mA 


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